Απειρωτάν

NEW DELHI, June 18, 2026, 14:02 (IST) L’Oréal said it will buy a majority stake in Innovist, an Indian personal-care startup. The deal gives L’Oréal control of a set of fast-growing haircare and skincare brands as it looks for a bigger piece of India’s beauty market. Closing is expected in the next few months, depending on regulatory sign-off. (ETStartup.com) L’Oréal is making the purchase after saying its India unit has been underperforming. CEO Nicolas Hieronimus said in February that India was “not meeting expectations” even with high single-digit growth, and the company “did not gain a lot of market share,

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